Demand description

Hello. I own a local service business and we are looking to expand our client base through targeted search engine marketing. We have tried running Google Ads in the past, but the return on investment simply wasn't where we needed it to be. I am looking for an experienced freelancer to take over our account, stop the bleeding, and drive high-quality leads.

Your primary responsibilities will include conducting thorough keyword research, writing compelling ad copy, setting up accurate conversion tracking, and optimizing our campaigns on a weekly basis. I need someone who truly understands how to minimize wasted ad spend while maximizing our conversion rate.

We are treating this as an ongoing, long-term collaboration if the initial results are promising. Please let me know your general strategy for generating leads for a local service-based business.