Sobre

I am a trilingual Digital Marketing & Social Media Specialist (Spanish, Portuguese, English) with 18 years of experience in the beauty, wellness, and hospitality industries, supporting brands in building meaningful digital presence and high-impact customer experiences. My background working in luxury spas, skincare clinics, and wellness environments gives me an intuitive understanding of consumer psychology, brand storytelling, and the emotional value behind beauty rituals—an advantage that allows me to create content and campaigns that genuinely connect.

Experiências

I specialize in multi-channel marketing, including social media management, content strategy, influencer coordination, email/CRM flows, and light paid media support. I integrate data-driven decision making with an aesthetic, empathetic approach to brand communication—ensuring every message feels human, intentional, and aligned with mission-driven values.

Passionate about clean beauty, sustainability, and conscious consumer culture, I love collaborating with purpose-led brands that care about people and the planet. My goal is to bring organization, creativity, and strategic clarity to teams that want to grow with integrity.